Data Analyst
I translate complex data into clear decisions. With a science background, hands-on business analysis experience, and the discipline of a national-level athlete, I bring structure and rigour to every problem I work on.
I graduated from UBC with a BSc in Biology — a degree that at its core is about observation, measurement, and drawing defensible conclusions from data. That same instinct drives how I approach business problems.
Since graduating, I've been doing business analysis for small and medium-sized businesses, working with internal databases, web analytics platforms, and reporting tools to help clients understand what their data is actually saying — and what to do about it.
I'm based in Vancouver and looking to bring this mix of analytical rigour and operational thinking into a high-standards environment where the problems are complex and the work matters.
A Vancouver-based arts organization was experiencing a sustained post-COVID decline in sales. Web traffic had remained stable, suggesting the problem wasn't discovery — it was conversion. I was brought in to understand the relationship between online visibility and in-person foot traffic, and to identify where the disconnect was happening.
A professional services client had lost ground in organic search rankings following a period of site inactivity and increased local competition. The goal was to diagnose the drop, identify the highest-leverage opportunities, and implement changes that would restore first-page visibility for their core search terms.
"The discipline that gets you to nationals is the same discipline that makes you a reliable analyst."
I began training in rhythmic gymnastics at Aura Gymnastics Club at age five. I competed at the national level — an experience that instilled a particular relationship with precision, preparation, and performing when it counts.
I now coach officially at the same club. Working with athletes at different skill levels and temperaments has sharpened how I communicate, plan, and stay composed when things don't go to plan. It's taught me that pressure is mostly a planning problem — and that the highest-stakes moments reward people who prepared properly, not people who improvised.
I carry that mindset into everything I work on.
Open to analyst roles in Vancouver. Happy to connect.